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TEMPLE INTERNETAffordable Internet Presence For Small BusinessesWEBSITE DESIGN
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Internet presence for small business
temple Internet Promote your website

WAYS TO PROMOTE YOUR WEBSITE and make it work more efficiently for your business

Search engine advice

Some search engines, Google in particular, give higher page ranking to "popular" websites. That is, websites that are linked to by several relevant other websites. Having a Links page on your website will help in this respect. Approach your suppliers, partner companies, local relevant businesses etc. and ask them to exchange website links - it will help them too. Temple Internet can then install these links on your website for you.

Search engine advice

Keep the content fresh - especially the prices and any special offers. Consider having a page for news, special offers, special events etc. This is likely to encourage your website visitors to 'bookmark' your site and keep returning for news.

Search engine advice

Remember to add your web site address to all of your letterheads, compliment slips, media advertisements, brochures etc. so that customers will be able to find you easily.

Search engine advice

It is also important to keep your web site fully up to date, so that your customers will find it a useful resource when they need to check details of your services and prices.

Search engine advice

Make sure your reception staff (if it's not you) know your email address and website address for when customers phone and ask.

Search engine advice

Include your website address in your answerphone message if you are out or the office is closed.

Search engine advice

When customers phone for a brochure, ask them if they have access to the internet, and tell them your website address. They may be happy with that instead of a brochure.

Search engine advice

If you plan to advertise in the national or regional press, then make sure that your advert features your website address prominently, and don't hide it away in the small print at the bottom! Include your website address in adverts for staff too, so that prospective employees can find out more information about you.

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